Brand Ambassador
How we see ambassadors
Values over reach.
Authenticity trumps follower count. Always.
Bachgold is a brand from Zurich, built by two founders: Laurenz and Jerome. Our mission is clean drinking water: outdoors, without plastic, without chemicals. Filters instead of bottles.
Our ambassadors are not advertising spaces. They are outdoor people who use our filters in real settings, on tours, in camps, by the stream. What they post, they post because they want to, not because they have to.
The Difference
Other programs pay per post. We pay per sale. Others require minimum follower counts. We ask: Are you out there? Do you have a voice? Does the brand align with you? If so, talk to us.
Four tangible benefits.
No vague promises. Concrete services, transparently billed.
Complete Bachgold setup
Welcome Pack
Filter, water bottle, accessories as a welcome pack to start. Free. Plus new products before launch for testing, filming, posting.
Custom code for your community
Discount Code
Your personal discount code. Added value for your followers. Trust boost for you. Transparent tracking in the dashboard.
Per sale, not per post
Provision
You post when you want, not when we demand it. Earnings are based on actual sales, performance-based, billed monthly. We'll discuss specific rates on the call.
Laurenz & Jerome, not a brand manager
Go directly to the team
No ticket system. No agency filter. You speak directly with the founders. Your feedback goes into the product, including a spotlight in the newsletter.
Three things. Nothing more.
No minimum followers. No contract clauses. Three criteria that matter.
You're using the product anyway
01. Authenticity
Bachgold belongs in your setup because it makes sense for you, not because we pay you. Your posts are your posts. Not ours.
You're out, regularly
02. Outdoor Affinity
Hiking, trail running, bikepacking, climbing, bushcraft, canoeing, backpacking. No matter the discipline. The main thing: not just on the weekends.
Engagement trumps reach
03. Storytelling
Reels, posts, videos, texts – it doesn't matter where. A genuine outdoor community has more impact than a passive mass account. Reach is a bonus, not a prerequisite.
Before you apply
Who can apply?
Anyone with a true affinity for the outdoors and a voice: Instagram, TikTok, YouTube, blog, newsletter. We review each application individually.
How much range do I need?
No hard minimum. We look at engagement, story quality, and authenticity, not follower counts. Someone with 500 genuine, engaged outdoor followers can achieve more than 50K passive ones.
How will I be compensated?
Commission per sale via your personal discount code. No fixed fee per post. No sham fees. Performance-based, transparently billed. We will discuss specific rates during the call.
What do I need to provide?
We rely on voluntary participation. No minimum post volume, no content requirements. You post when you have something to say. We only ask that you tag @bachgold and our hashtag when you showcase our products.
Am I allowed to promote other brands as well?
Yes. As long as it's not direct water filter competition. Outdoor brands, apparel, gear, all okay. We don't believe in exclusivity clauses.
Do I have to be from Switzerland?
No. We ship throughout the EU and cooperate with ambassadors from DACH and beyond. Switzerland, Germany, Austria are our core markets, other countries on request.
