About Bachgold

The story behind Bachgold.

Two friends. One vision.

We are Jerome and Laurenz, the founders of Bachgold and best friends since childhood. In 2022, a shared idea became our vision: to make clean drinking water easily accessible on the go, with high quality and at an affordable price.

Our first product: The Bachgold Selfpress water filter. Our idea was not to have to laboriously suck water through a filter, but to combine a bottle and hollow fiber membrane into a press system. This resulted in the world’s first self-press water filter with a hollow fiber membrane filter.

Over the following three years, we did one thing above all: listened. Thousands of our filters were by then in use, and with every piece of feedback, we better understood what really matters when out and about: less weight, smaller pack sizes, ease of use, and, at the same time, even higher filter performance.

These experiences ultimately led to the creation of the Squeeze and Straw water filters: two lightweight, compact systems that combine classic filtration with electro-adsorption, also enabling the reduction of viruses.

But it is not just our products that have evolved. What began as a small side-project start-up is now a company with several employees and partners all over the world. With Bachgold, our responsibility has also grown—toward the people who use our products, our partners, and the environment.

We are therefore particularly grateful for the trust placed in us by our customers around the world, without whom we would not be where we are today. With this responsibility, and with just as much curiosity and optimism, we look forward to what lies ahead.

The Bachgold Team

Head of Brand Management

Alberto 

With Bachgold since 2025. Alberto brings many years of experience in e-commerce and is responsible for the strategic development and positioning of our brand. As an AI Specialist, he combines experience in digital commerce with new technologies and data-driven approaches. At the same time, he keeps an eye on sales development, advertising performance, and key metrics, thereby bridging brand building with economic growth.

Account Manager

Amelia 

With Bachgold since 2025. Amelia is responsible for managing and developing our accounts and coordinating our presence across various markets and platforms. In doing so, she keeps an eye on operational processes as well as the presentation of our products, ensuring that our brand maintains a professional and consistent appearance across all channels.

Customer Support & Supply Chain Manager

Manuel

With Bachgold since 2023. Manuel is responsible for our customer support and large parts of the supply chain. As an interface between customers, suppliers, logistics, and internal projects, he also provides support wherever help is needed. In addition, he is the contact person for collaborations and oversees cooperation with creators and partners.

The Bachgold Milestones

From prototype to brand.

  1. Nov 2022 Launch and First Sale

    The moment of truth. The product is launching on Amazon. The moment the very first customer was satisfied still drives us today.

  2. Apr 2023 Own online shop

    We wanted to build closer ties with our customers and create a community. That's easier to do in our own shop than through Amazon.

  3. Jan 2024 First brick-and-mortar store

    Transa carries Bachgold. For over 40 years the leading provider of travel and outdoor products in Switzerland.

  4. Aug 2025 Squeeze & Straw

    With Squeeze and Straw, we are expanding our range to include two lightweight, compact filter systems.

Other important milestones

  1. Mar 2024 Bachgold × Viva con Agua

    Joint project to improve the drinking water supply in western Nepal.

  2. Dec 2024 Premiere at ISPO

    For the first time with our own booth in the Startup Area of ISPO in Munich.

  3. Mar 2025 Kick it for Water

    On World Water Day 2025 as a strategic partner of Viva con Agua Switzerland.

Milestones from our company history.

  • 150,000+satisfied customers
  • 4.8out of 5 stars
  • 365days warranty on every product
  • 1%of the revenue to Viva con Agua Switzerland, Nepal

Average rating from Amazon and Loox combined, as of 14.08.2026. Award: Auto Bild, issue 51/2023. Laboratory test by an independent laboratory, according to a recognized test protocol for drinking water filters.